Industry & Business

Beast From the East’s €10 Million Boost to Irish Grocery Retail

 Breaking News
  • Pioneering Proteomics Researcher and Entrepreneur Receives the NovaUCD 2018 Innovation Award The NovaUCD 2018 Innovation Award has been presented to University College Dublin’s (UCD) Professor Stephen Pennington (pictured), a global leader in proteomics (the study of proteins) research and innovation. The Award was presented to him in recognition of his commitment and success in protein biomarker research, undertaken during the last 15-years at the UCD School [...]...
  • National Manufacturing & Supply Chain Conference & Exhibition 2019 – Thursday, January 17th – Citywest Hotel, Dublin Approximately 3,000 people from all over Ireland are expected to visit the 2019 National Manufacturing & Supply Chain Conference & Exhibition at the Citywest Hotel, Dublin on Thursday, January 17th, making the event the largest gathering of the manufacturing and supply chain community in the country. Now in its sixth year, the National Manufacturing and Supply [...]...
  • DIT Launches New MSc in Transport and Mobility Over 250 million journeys were taken by passengers on Irish public transport services in 2017, and with the population set to increase, this number is likely to continue growing in the coming years. Dublin Institute of Technology (DIT) has launched Ireland’s first ever MSc programme in Transport and Mobility designed to equip graduates with the knowledge [...]...
  • Swedencare Expanding Operations in Ireland Swedencare AB, which acquired the Nutri-Science brand, product range and manufacturing facility in Waterford in November 2016, has moved into new, larger premises, which was purchased earlier this year, in the city which it has redeveloped to more than double its capacity and secure and expand its workforce presence in Waterford. NutriScience was originally an Irish [...]...
  • PREM Group Acquires Majority Stake in Rate Wise International hotel and hospitality management company PREM Group has taken a significant equity stake in Rate Wise. Rate Wise was originally founded in Dublin by software developer Niall O’Meara and quickly became a leading rate management tool working with 76 hotel and serviced apartment clients across 9 countries including Ireland, the UK, Belgium, Netherlands, Hong [...]...

Beast From the East’s €10 Million Boost to Irish Grocery Retail

Beast From the East’s €10 Million Boost to Irish Grocery Retail
March 30
11:18 2018

The ‘Beast from the East’ and Storm Emma may have caused havoc to the transport sector but the cold snap provided a huge boost to the Irish grocery market, according to Nielsen retail performance data. Shoppers spent €9.6 million more on groceries (+4%) in the week of the storms than they did the week before and €15.2 million extra (+6%) than in the same week a year ago.

The biggest beneficiary were the convenience stores who accounted for 56% of the increased spend (vs. the previous week) compared to 44% for the multiples and discounters. Convenience stores normally account for 36% of grocery sales.

“The beauty of the beast for grocery retail was that people spent more on almost every single category,” said Matt Clark, Nielsen’s commercial director in Ireland. “The weather warnings and near-curfew type advice, meant uncertainty was a major driver of people buying more groceries. However, the real growth was not in staples such as bread and milk but indulgent categories such as alcohol, confectionery and snacks.

“It was as though an unexpected holiday mood prevailed with consumers tempted to treat themselves during the lock-down. For retailers, it was a case of warm trade winds blowing in – particularly for convenience stores as the few shopping forays could only be done on foot.”

Alcohol was the biggest winner in terms of the incremental amount of euros spent compared to the previous week. Wine sales rose €2.6 million, followed by beer at €2.4 million. In terms of relative growth, categories such as stout (+37%) and cider (+30%) also did very well.

After wine and beer, frozen food was the next biggest beneficiary (+€2.2 million) of the storms as shoppers stocked up on convenient and long-lasting meal options. The growth rate in relative terms was +28%, almost ten times frozen foods’ current annual growth (3%). Within frozen foods, pizza (+59%) and garlic bread (+47%) saw the largest relative rises.

Another big winner were home fire ignition products, which saw a €1.0 million incremental rise in sales (or a 63% relative rise).

About Author

admin

admin

Related Articles

New Subscriber





Subscribe Here



Advertisements



















National Manufacturing Conference & Exhibition 2018

NIBRT Springboard Success Stories



Upcoming Events

  • No upcoming events
AEC v1.0.4