Dublin-based SaaS company gets snapped up for $13 million
CallidusCloud has announced that it has acquired Datahug Limited, a SaaS predictive forecasting and sales analytics company.
“There are more than 50 million companies in the world. They all want better sales forecasting. Datahug’s unique, patented technology delivers rich, predictive analysis of sales pipelines in a visually stunning way. Being able to better predict the outcomes of sales cycles and identify the right sales opportunities means big value for our Lead to Money customers,” said Leslie Stretch, president and CEO, CallidusCloud. “Their fast and easy to use solution leverages CRM, Commissions, CPQ, Service and Customer Feedback data sources to bring forecasting to life in a practical way that is easy to understand and visualize.”
“CallidusCloud brings a wealth of experience in our target markets and a loyal customer base who will be keen to tap into the value of Predictive Analytics that accelerate sales,” said Ray Smith, co-founder and CEO, Datahug. “We’re looking forward to working with the team to deliver unique value to the large addressable market for sales force automation and acceleration.”
“Datahug, headquartered in Dublin, Ireland, will form the CallidusCloud Predictive Analytics, AI and Machine Learning innovation center. We are super excited to welcome a talented team of engineers and entrepreneurs to join us in our mission to become a top 5 cloud company,” continued Mr. Stretch.
Customers of Datahug’s predictive forecasting technology include great companies like Nitro, Instructure, G2 Crowd, McCann Fitzgerald and Scottish Equity Partners.
The acquisition price was $13 million in cash.
