Industry & Business

Most Irish Consumers Not in Favour of Alcohol Bill

 Breaking News
  • Meetings Booker Wins Enterprise Ireland’s Pioneer Travel Tech Award Meetings Booker has been named the best product winner of Enterprise Ireland’s Pioneer Travel Tech Award, which showcases and recognizes a new wave of high performing Irish travel tech start-ups. Meetings Booker is a global leader in meeting venue discovery and online booking, with over 125,000 meeting spaces in 138 countries around the world. The company’s [...]...
  • 150 New Jobs For Galway Rent the Runway, Inc., the company that created the world’s first living, sustainable closet by enabling women to rent versus buy their clothing, has selected Galway for its first-ever international technology office. The project is supported by the Irish Government through IDA Ireland. Recognising Ireland’s significant technology talent, Rent the Runway aims to hire 150 engineers [...]...
  • Gyproc Continues Monaghan Investments With New Work at Knocknacran Following a competitive tendering process, Gyproc Ireland, which mines gypsum at Knocknacran quarry for use in its factory in Kingscourt, has announced the awarding of an important new contract to Wills Bros. Ltd.  Wills Bros are one of Ireland’s leading civil engineering contractors with experience in large scale infrastructural, industrial and earthworks projects. The contract [...]...
  • Fáilte Ireland Workshops to Commence on ‘Tasty’ New Initiative Fáilte Ireland is inviting businesses and individuals interested in providing tourists with a food or drink experience to attend workshops in their local area and find out how they can get involved in their new initiative – ‘Taste the Island – a celebration of Ireland’s food and drink’ which takes place this Autumn. See full list of [...]...
  • Robots and Artificial Intellegence Discussed at ACCA Conference in Sligo The role of robots and Artificial Intelligence in accountancy were among the discussions at the recent ACCA conference hosted by IT Sligo. The national conference gathered some of Ireland’s leading experts in finance and business to discuss the many opportunities and obstacles the industry may face in the future. The event titled “Technology & Accountancy – [...]...

Most Irish Consumers Not in Favour of Alcohol Bill

Most Irish Consumers Not in Favour of Alcohol Bill
October 24
11:45 2017

A majority of Irish consumers do not think the Public Health (Alcohol) Bill should be introduced in its current form, according to a new poll from Independent Research Agency, iReach. The poll, commissioned by the Alcohol Beverage Federation of Ireland (ABFI), found that Irish consumers are not in favour of a number of measures proposed in the Bill, including advertising restrictions.

The Alcohol Bill will make Ireland one of the most restrictive countries in the world for marketing alcohol products.  It will ban images of people, animals, scenic shots of Ireland and scenes in pubs from appearing in alcohol advertisements. The iReach poll found that the majority of people (62 per cent) are opposed to these restrictions, with only 17 per cent in favour of the measures. Furthermore, 72 per cent of respondents said they don’t think these image-banning measures will reduce alcohol misuse, with just 12 per cent believing they will work.

Patricia Callan, Director of ABFI.

The Alcohol Bill also allows for Regulations to be brought in to stop establishments from supplying free alcohol. The poll found that 57 per cent of people are against the banning of complimentary drinks in certain spaces, such as in hairdressers or supermarkets. Additionally, 71 per cent say that banning complimentary drinks in these establishments won’t reduce alcohol misuse.

As part of this survey, consumers were also asked if they believe the Government’s proposed measures – structural separation, advertising restrictions and health warnings on alcohol labels – are going too far, or are the best way to target alcohol misuse. The poll found that 47 per cent believe the Government’s proposed measures are too strict, with just 27 per cent saying they are the right thing to do.

This study was conducted as part of the iReach Consumer Omnibus Survey, with fieldwork undertaken from the 5th to the 11th of October 2017. The iReach Consumer Decisions Omnibus delivers a high level of statistical accuracy, with a sample size of over 1,000 interviews.

Patricia Callan, Director of ABFI, said: “There is a misconception that the Public Health (Alcohol) Bill has broad-sweeping public support. This research clearly shows that Irish consumers are against certain measures proposed in the Bill. While the drinks industry supports the objectives of the Bill – to tackle harmful and underage drinking in Ireland – we are concerned that certain proposals in the Bill are poorly targeted and are not based on evidence. This means that they are unlikely to actually reduce alcohol misuse. Furthermore, these measures will have unintended negative consequences on jobs and businesses across the country, from grain to glass. It’s vital that the Government does not damage a thriving Irish industry when introducing legislation to achieve public health objectives.”

About Author

admin

admin

Related Articles

New Subscriber

Subscribe Here



Advertisements






















National Manufacturing Conference & Exhibition 2018

NIBRT Springboard Success Stories



Upcoming Events

  • No upcoming events
AEC v1.0.4