Industry & Business

Most Irish Consumers Not in Favour of Alcohol Bill

 Breaking News
  • Fine Grain Property acquires 60,000 square feet office development in Cork Airport Business Park New Year, new acquisition! Fine Grain Property is delighted to announce it has acquired a 60,000 square feet office development in Cork Airport Business Park. Plans are already afoot to carry out some important improvements to the Building that will benefit its existing tenants, including Aviva, Aon Hewitt, JLT and Genesis. In addition, a significant [...]...
  • Irish Technology Sector Has Overtaken Agriculture With 130,000 people now employed, the technology sector has overtaken agriculture as Ireland’s largest industry, according to Ken Finnegan (pictured above), formerly Chief Technology and Research Advisor for IDA Technology Ireland and now Director of Technology & Innovation for the about to be opened Harbour Innovation Campus at Dún Laoghaire. About 15,000 of these tech [...]...
  • 2018 Research and Innovation Conference & Exhibition Provides Insight into the R&D and Innovation Ecosystem in Ireland Designed to foster collaboration between industry, academia and government agencies, the 2018 Research and Innovation Conference & Exhibition attracted over 1,000 visitors from across the major industrial sectors in Ireland to the Citywest Hotel, Dublin, on Wednesday, March 14th. The visitors who braved the inclement weather were able to meet with the key organisations that are [...]...
  • Dunnes Stores Comes Out on Top of a Growing Grocery Market The latest grocery market share figures from Kantar Worldpanel in Ireland, for the 12 weeks ending 25 February 2018, show continued positive momentum among Irish supermarkets, with growth hitting 3.9%. David Berry, director at Kantar Worldpanel, comments: “Shoppers have spent an additional €96 million on groceries over the latest 12 weeks compared to last year and two [...]...
  • New Irish Peer-to-peer Energy Trading Research Project Using Blockchain Technology Imagine a future where Irish consumers will be able to gift or sell their solar power across their neighbourhood as well as sharing and managing their own electricity in a myriad of new ways. EnerPort, a new project launched at the recent International Energy Research Centre (IERC) Annual Conference, aims to accelerate peer-to-peer energy trading [...]...

Most Irish Consumers Not in Favour of Alcohol Bill

Most Irish Consumers Not in Favour of Alcohol Bill
October 24
11:45 2017

A majority of Irish consumers do not think the Public Health (Alcohol) Bill should be introduced in its current form, according to a new poll from Independent Research Agency, iReach. The poll, commissioned by the Alcohol Beverage Federation of Ireland (ABFI), found that Irish consumers are not in favour of a number of measures proposed in the Bill, including advertising restrictions.

The Alcohol Bill will make Ireland one of the most restrictive countries in the world for marketing alcohol products.  It will ban images of people, animals, scenic shots of Ireland and scenes in pubs from appearing in alcohol advertisements. The iReach poll found that the majority of people (62 per cent) are opposed to these restrictions, with only 17 per cent in favour of the measures. Furthermore, 72 per cent of respondents said they don’t think these image-banning measures will reduce alcohol misuse, with just 12 per cent believing they will work.

Patricia Callan, Director of ABFI.

The Alcohol Bill also allows for Regulations to be brought in to stop establishments from supplying free alcohol. The poll found that 57 per cent of people are against the banning of complimentary drinks in certain spaces, such as in hairdressers or supermarkets. Additionally, 71 per cent say that banning complimentary drinks in these establishments won’t reduce alcohol misuse.

As part of this survey, consumers were also asked if they believe the Government’s proposed measures – structural separation, advertising restrictions and health warnings on alcohol labels – are going too far, or are the best way to target alcohol misuse. The poll found that 47 per cent believe the Government’s proposed measures are too strict, with just 27 per cent saying they are the right thing to do.

This study was conducted as part of the iReach Consumer Omnibus Survey, with fieldwork undertaken from the 5th to the 11th of October 2017. The iReach Consumer Decisions Omnibus delivers a high level of statistical accuracy, with a sample size of over 1,000 interviews.

Patricia Callan, Director of ABFI, said: “There is a misconception that the Public Health (Alcohol) Bill has broad-sweeping public support. This research clearly shows that Irish consumers are against certain measures proposed in the Bill. While the drinks industry supports the objectives of the Bill – to tackle harmful and underage drinking in Ireland – we are concerned that certain proposals in the Bill are poorly targeted and are not based on evidence. This means that they are unlikely to actually reduce alcohol misuse. Furthermore, these measures will have unintended negative consequences on jobs and businesses across the country, from grain to glass. It’s vital that the Government does not damage a thriving Irish industry when introducing legislation to achieve public health objectives.”

About Author



Related Articles

New Subscriber

Subscribe Here


National Manufacturing Conference & Exhibition 2018

NIBRT Springboard Success Stories

Upcoming Events

  • No upcoming events
AEC v1.0.4