Industry & Business

Nestlé Sells PowerBar

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Nestlé Sells PowerBar

Nestlé Sells PowerBar
February 04
11:42 2014

Nestlé has sold its premium sports nutrition business under the PowerBar and Musashi brands to a US-based consumer packed goods holding company, Post Holdings. Nestlé’s premium sports nutrition business operates mostly in the US, Canada, Western Europe, Australia, New Zealand and Japan.

Based in St Louis, Missouri, Post Holdings is the third largest producer of ready-to-eat cereals in the US

Nestlé employs 339,000 people and its products are sold in almost every country in the world. The transaction is subject to customary closing conditions.

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