Werlte, November 2013 – VTL (Vernetzte-Transport-Logistik GmbH) has ordered 40 new Dry Liner trailers from Krone. . Managing Director Andreas Jäschke has now officially received the first trailer in Werlte.
“Our claim “VTL- green packaged goods cooperation” states it very clearly. We take our responsibility for maintaining the natural environment very seriously. That is why we […]
Confectionary group Cadbury is introducing a more “accessible” Dairy Milk wrapper design on its bars this month as it aims to align the product more closely with its new “informal” marketing campaign.
It’s the 23rd time that Dairy Milk has been repackaged over the 108 years since the chocolate bar was first introduced and it adds […]
Empresas Polar, a leading Venezuelan food and beverage manufacturer, has broken new ground with the commercial launch of the first ambient stored yogurt in Venezuela. The non-refrigerated pourable yogurt, called MiGurt, is packaged in an aseptically filled, 750-gram barrier polyethylene terephthalate (PET) bottle from Amcor Rigid Plastics.
Empresas Polar made its entry into the Venezuelan yogurt […]
Asda has introduced a new roast-in-the-bag chickens in packs produced by FFP, the flexible packaging specalist.
The flexibles group worked with food company Faccenda, who had, according to FFP, been challenged by Asda to come up with a “truly innovative packed product”.
The new line is part of Asda’s premium Butcher’s Choice range and uses FFP’s Estercook […]
Mondeléz International has refreshed its Ritz cracker brand across Europe with new pack designs that draw inspiration from the brand’s early years.
Design agency Bulletproof raided the Ritz archive and analysed the present look to gain an insight into product dynamics, visual qualities and the inherent nostalgia surrounding the iconic brand.
The team balanced each European market’s […]
JTI is introducing four limited edition tins for its Hamlet cigar brand in time for the festive season.
Four “Manly Knowledge” designs inside the inner lids of Hamlet Miniature 10s aim to differentiate the cigar from competitors while stay true to its brand values.
One knowledge tip reads: “One or the Other: Traditional braces or a smart […]
Tango has raised the curtain on a limited edition bottle in a partnership with Paramount Pictures for Anchorman 2: The Legend Continues.
Britvic, which owns the drink, said the bottles were set to feature the face of the movie’s lead character Ron Burgundy and be supported by POS material.
Bottles come in 2L, 600ml and 330ml formats […]
Brand creative agency Design Bridge has produced a limited edition festive tin for Lyle’s Golden Syrup as part of a long-standing relationship with Tate & Lyle Sugars.
The latest tin includes a Christmas pudding, traditional sixpence, holly, crackers and filigree. It follows on from limited edition designs marking the Queen’s diamond jubilee and Halloween.
According to the […]