Industry & Business

Retailers Relish Run Up to Christmas as Dunnes Takes Top Spot

 Breaking News
  • Fáilte Ireland Ramps Up Brexit Preparations With €5 Million Investment Fáilte Ireland – the National Tourism Development Authority – will invest €5 million to support the tourism sector as it prepares for Brexit. The announcement marks a significant ramping up of activities to ensure Irish tourism is both ‘product-ready’ and ‘industry-ready’ ahead of the UK withdrawal from the EU. The investment comes as new figures published by Fáilte Ireland [...]...
  • €750,000 Competitive Start Fund For Start-ups in All Sectors The 2019 Competitive Start Fund (CSF) will open to all sectors for applications on Tuesday 29th January, 2019. The €750,000 fund will provide up to €50,000 in equity funding for up to 15 successful entrepreneurs and start-ups. The fund closes to applications at 3pm on Tuesday, 12th February 2019. The Competitive Start Fund provides entrepreneurs and [...]...
  • Cork Chamber to Mark its 200 Year Anniversary Cork Chamber of Commerce have launched their 200 year anniversary programme, with the announcement that the President of Ireland, Michael D. Higgins, will give the keynote speech at this year’s Annual Dinner. In his first address to a business audience since his second term inauguration, the President will address attendees at the sell-out Annual Dinner in [...]...
  • Visitors to Irish Whiskey Distilleries Up 13% in 2018 The Irish Whiskey Association (IWA) has published statistics which show that there were 923,000 visitors to Irish whiskey distilleries in 2018. This marks a 13.4% increase on 2017, when visitor numbers reached 814,000. The figures are based on returns from 13 Irish whiskey distillery visitor centres and brand homes located across the island of Ireland. Overseas [...]...
  • Ulster Bank Introduces ClearSpend – A Market-first Free Mobile App Ulster Bank has introduced the innovative ClearSpend mobile app to its Irish business customers, becoming the first bank in Ireland to put real time, company budget control in customers’ pockets. The free app was developed in partnership with Silicon Valley start-up SpendLabs. The first of its kind, ClearSpend allows businesses to set budgets at company, business [...]...

Retailers Relish Run Up to Christmas as Dunnes Takes Top Spot

Retailers Relish Run Up to Christmas as Dunnes Takes Top Spot
December 18
09:53 2018
Dunnes Stores has claimed pole position as Ireland’s leading retailer for the third consecutive period, boasting a market share of 22.4% in the 12 weeks to 2 December 2018.  The latest grocery market figures from Kantar Worldpanel show the retailer registered sales growth of 3.4% on last year.

Dunnes held on to top spot despite stiff competition from SuperValu, which saw sales growth of 1.3% solidify its position as Ireland’s second largest retailer, with an overall share of 21.7%. Tesco’s slightly more modest growth of 0.3% means it remains in third place, with the retailer now accounting for 21.6% of the market.

Douglas Faughnan, consumer insight director at Kantar Worldpanel.

Douglas Faughnan, consumer insight director at Kantar Worldpanel, comments: “Promotions continue to play an important role among the traditional retailers as they try to attract new shoppers and encourage customers to spend more in store.  SuperValu has performed strongest here, with the average value of a trip to the retailer increasing by €1.56 to €24.20 this period.  As preparations for Christmas accelerate during December that figure is only likely to rise.

“However, Dunnes’ long-running vouchering program means shoppers spend significantly more on each trip there than at any other retailer.  Dunnes’ average spend per trip of €42.60 is one of the main reasons the retailer has retained the number one spot this period.”

Elsewhere among the retailers, Aldi and Lidl were the strongest performers for the second consecutive period.  While the two traditionally rely on sales of private label products, both have made a clear effort to attract more shoppers by diversifying and increasing their branded ranges.  Brands now account for 12.1% of overall sales at Lidl and 9.2% of sales at Aldi, up from 11.0% and 6.8% respectively in 2017.

Overall, the grocery market grew by 2.9% in the latest 12 weeks.  This represents the strongest performance since the 3.1% growth rate recorded in July during one of the hottest summers on record.  With December typically being the most lucrative month of the year for the grocery market, this year looks as if it could set a new benchmark.  Last December generated €968.2 million for retailers, and all the signs so far indicate that this year Irish households will break the €1 billion threshold for the first time.

Douglas Faughnan continues: “The summer heatwave provided the grocery market with a solid platform for what could be a bumper festive period.  With Christmas Day falling on a Tuesday this year, this gives retailers one full extra day of trading to look forward to.  As the 25 December fell on a Monday last year, Friday and Saturday were the two biggest trading days for the major grocers.  However, with the big day coming on Tuesday this time around, we expect most households to do the bulk of their Christmas grocery shopping on the Saturday and Sunday – with extra sales on the Monday representing a welcome Christmas bonus for retailers.”

Total Take Home Grocery – Consumer Spend 12 weeks to 3 December 2017 12 weeks to 2 December 2018 % Change in Value Sales
%* %* %
Total Outlets 100.0% 100.0% 2.9%
Total Multiples 88.8% 88.5% 2.6%
Dunnes 22.3% 22.4% 3.4%
Tesco 22.2% 21.6% 0.3%
SuperValu 22.1% 21.7% 1.3%
Lidl 11.1% 11.3% 4.1%
Aldi 11.1% 11.6% 7.0%
Other Outlets 11.2% 11.5% 5.4%

*Percentage share of Total Grocers

About Author

admin

admin

Related Articles

New Subscriber





Subscribe Here



Advertisements



















National Manufacturing Conference & Exhibition 2018

NIBRT Springboard Success Stories



Upcoming Events

  • No upcoming events
AEC v1.0.4